By Victoria Peláez Gil.

Some languages ​​– for example English – have Estar and Ser as the same verb : a basic in the first English lessons: the verb to be.

Spanish, on the other hand, is meticulous in the meaning of each of its words, in such a way that the verbs Ser and Estar suppose an important semantic difference that we often overlook or simply do not perceive.

What is the difference between Estar and Ser? I have found the best explanation when I think about which verb I like best in a casual “how beautiful you are ”. Am? That doesn't sound very good to me: the verb to be implies temporality, something transient, a state (it's the same lexeme), a situation...on the other hand, the verb to be describes us. The first definition of the verb to be is fantastic and will surely make us all question whether we want to be or be …beautiful, for example.

“To affirm of the subject what the attribute means”: How beautiful you are !

When I chose the verb To Be, many things remained to become part of my Being and not a Being : this is how Regina Romero arrives to become the key syllable in my Being elegant, Being selective, Being demanding, Being –why not– capricious .

Being this executive who goes through the days without realizing that she is wearing more than 13 cm. of perfect heels, with designs that also evoke Regina Romero's Being: Being unique , Being a perfectionist and perfect; Being handmade, Being feminine, Being exquisite, Being modern and also Being classic; To be versatile, to be Mexican, to be the Shimmery Pink color of its iconic boxes: to be the essence of the most distinguished women in Mexico, those who are not: those who are .

What is your verb? Mine may vary –according to the situation, like a diacritical tilde– but what does not change in me is the choice to be elegant, above all: to carry that permanent attribute dressing my steps, which are the letters of the history of each day .