TRENDS SPRING SUMMER 2019
Our Spring Summer 2019 collection is inspired by new beginnings of hope, joy and motivation. From the selection of materials, colors, and finishes, it reflects positive and inspiring emotions. Creating new, modern and aesthetic designs, while others pay tribute to Regina Romero's past designs. Below, we present the inspiration for our collection, a meticulous and delicate work that makes us the best Mexican brand of design and quality in footwear.
Our « seasonal statements » are key points that we want to reflect throughout the collection.
The global trend of our collection is called « In Contact », a concept that seeks harmony between the foot and the shoe, harmony in colors and harmony in silhouettes.
MOODBOARDS: they are a graphic and visual way of representing different influential concepts in the design process. From them we also inspire our visual content for digital marketing, our editorials and campaigns, among other things.
Moodboard of transparencies and textures.Chromatic mood board: contrast, saturation, harmony, combinations.
Moodboard of « layering » or, layers.
Emotional moodboard of tranquility, delicacy and special details.
Campaign Moodboard: Color blocks, joy, femininity, fun.
Our SS19 launch campaign played on the simplicity and strong presence of solid, warm colors. [caption id="attachment_1046" align="aligncenter" width="300"] Truffle model: layering example[/caption] [caption id="attachment_1047" align="aligncenter" width="300"] Jenna model: geometry[/caption] [caption id="attachment_1048" align="aligncenter" width="300"] Caroline model: aqueous materials[/caption]Discover the complete collection at http://w ww.reginaromero.com