BEGINNING

Regina Calzada Casanova was born in Teapa, Tabasco in a family dedicated to livestock and arrives at the age of 16 in Mexico City.

Very quickly he became involved in the world of fashion and design, working in a company that sold its products to El Palacio de Hierro.

Always independent, modern and enterprising, but above all passionate about good taste and fashion, Regina listens and feels the clients, understands them, and knows what needs and dreams the Mexican woman has.

She is passionate about nature, art, architecture, music, good living and everything that influences contemporary women's tastes.

1959

She married Carlos Romero Huxley, who had studied Civil Engineering since he was young and later took charge of the administration of the Cuahtemoc tannery, which was a partner with his brother Juan Romero Huxley in Monterrey. Carlos and Regina were always a marriage that worked as a team. Both supported and pushed each other, combining their talents, their dreams and passions.

Carlos, focused on quality and operation, and Regina, the driving force and inspiration, with a creative vision that is reinforced by their daily contact with clients. Regina is the heart of the brand, Carlos is the head.

Next years

Four children are born from this union: Juan Carlos, Regina, Jorge and Alejandro. At different times, in one way or another, the four participate in the brand, leaving a mark that is both new and modern, always aligned with the values ​​and commitment of Regina Romero 's vision and mission.

" Today, Mrs. Regina Romero continues to advise her sons Juan Carlos and Jorge on the management of the company, and is dedicated to identifying new trends...".

"Fashion is nothing without a story, a vision and a commitment."

- Regina Romero-

1964

Carlos Romero Huxley and Regina Calzada de Romero entered the leather business, associating themselves in tanneries in the north of the country.

1973

They begin the manufacture of women's footwear, where Mexican know-how is consolidated.

REGINA ROMERO IS FOUNDED

1984

After more than 10 years of experience in the high-end Mexican footwear market, the Regina Romero brand launches with its historic store in Presidente Masaryk in Mexico City. At this time, Regina Romero, due to her commitment to bring the quality of what is well done in Mexico, is one of the Mexican designers who contributed to the wardrobe of women such as Doña Paloma de la Madrid, first lady of Mexico, who in her travels Officers proudly wore the shoes and bags designed and manufactured in Mexico by Regina Romero. "

“What I propose is footwear for today's Mexican woman: a contemporary-timeless design, manufactured with European quality standards, and taking advantage of the thoroughness and passion of Mexican artisans.'

early 1980's

For the first time, El Palacio de Hierro sells a brand of footwear that is not its own and of national origin in its stores.

The dream, work and passion of Regina Romero are consolidated: the public recognizes the essence of Regina Romero as a Mexican brand of quality and global design. At the same time, Carlos and Regina involve their 4 children in the growth of the brand.

Regina Romero stands out through her designs, her quality and her focus on the needs of Mexican women, as one of the essential brands in the market. Regina Romero is committed to maintaining quality at an international level.

Late 1980's

Due to the economic crisis and the devaluation of the peso, Regina Romero decides to develop national suppliers that handle the high international quality standards, promoting the evolution of the national footwear industry.

1990's

AN ICONIC BRAND IN MEXICO

During the following 15 years Regina Romero, in addition to her own stores in Mexico City, Monterrey, Cuernavaca and Acapulco, has a presence in 4 large department stores.

In the following years, Regina Romero imposed herself through her designs, her quality and focus on the needs of Mexican women, as one of the essential brands in the market. Regina Romero lives committed to maintaining quality at an international level.

In 2016, faithful to the contemporary vision and the focus on the clientele that characterizes Regina Romero , it was decided to exchange her physical store for a virtual store with a national reach. The world of women today is digital and Regina Romero wants to accompany her in this new stage.

Today, Regina Romero continues to set trends, always visionary.

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